SMC Extension/Community Education’s exciting new fashion program taps into a vibrant national industry that contributes billions of dollars to the economy each year in both the nation and in Los Angeles, the second largest fashion center in the U.S.

LA Mode 2016, SMC’s annual student fashion show

And one aspect of this important economic sector is that U.S.-based fashion manufacturing benefits from new trends in the retail industry, which often demand small-batch, fast-turnaround products to meet fast changing consumer tastes. U.S. production allows for a product to be conceived of and produced in weeks.

But to ensure the quick turnaround, it’s important to have an efficient Fashion Tech Pack – one of the courses being offered by Extension/Community Ed – set in place for ease of production and accuracy of the products being made.

“In 2015 alone, consumers spent nearly $380 billion on apparel and footwear,” according to a report by the U.S. Congress Joint Economic Committee. “The industry, which encompasses everything from textile and apparel brands to wholesalers, importers and retailers, employs more than 1.8 million people in the United States. It relies on workers in a wide range of occupations, including fashion designers, market research analysts, computer systems developers, patternmakers, sewing machine operators and wholesale buyers.

Models in designs for LA Mode 2017, SMC’s annual student fashion show

The fashion industry is particularly important in Los Angeles. The Congressional report notes that the “Los Angeles area employs more than 99,000 people within the apparel, textile and wholesale industries, and the textile, and apparel industries pay almost $7 billion in wages to workers in the region.

“The Los Angeles area employs about one-quarter of all of the fashion designers in the United States,” the report continues. “Local apparel companies earn almost $18 billion in revenue in Los Angeles. As a sign of how far Los Angeles has come, in 2012 Saint Laurent moved its main design studios from Paris to Los Angeles. Recently Saint Laurent even presented its fall 2016 men’s and pre-fall 2016 women’s collections in Los Angeles.”

For students of fashion design, learning how to create a Tech Pack is a must, says La Tanya Louis, who teaches the class and is also the producer to SMC’s widely praised LA Mode, the annual student fashion show. It is a vital tool used in today’s apparel manufacturing industry to provide the critical blueprint necessary to mass-produce a garment according to modern standards and technology, she says.

La Tanya Louis, 3rd from left, with SMC student production team for LA Mode

Louis notes that the class is also useful for those already in the industry who want to upgrade their skills and for those who are re-entering the field after taking a break. It’s also a needed skill for entrepreneurs who want to start their own clothing line, which requires the understanding of how to communicate the production process with manufacturers.

And the advantage of being a designer and entrepreneur in the City of Angels? Says Louis, “It’s easier to enter the industry in L.A. than New York. New York has more hierarchy or has a more well established pecking order, because it’s the fashion capital of the U.S. And there’s more freedom to let your creativity blossom in L.A.”

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